- 1948-05-27 (Creation)
Level of description
Extent and medium
1 photograph : negative : b&w ; 9.4 x 11.8
Name of creator
Born in Atchelitz, BC, Albert (Bert) Clifford (1916-2008) married in 1939 and after the war studied photography before moving to Mission in 1947 to start a business with his wife Madge. Within a year of establishing The Clifford Studio, the devastating flood waters of the Fraser River in 1948 seriously impacted the business. Being one of the few photographers in the community, however, Bert set out equipped with his camera to document the historic event, capturing the catastrophic destruction in Mission and adjacent communities. A number of his images were published in Nature’s Fury: The inside Story of the Disastrous BC Floods.
In the ensuing years, he was able to rebuild his business and in 1953 opened a new studio claimed to be the largest one in British Columbia at the time. Due to the post-war baby boom, photographing babies became a primary focus of the business along with bridal photography. Bert supplemented his income with press photography providing the majority of the images for the Fraser Valley Record newspaper between the 1947 and 1959 which documented day to day life in the community and events such as celebrations, funerals and weddings. After Clifford Studios closed down in 1966, Bert embarked on a new career in real estate, retiring in 1984.
Immediate source of acquisition or transfer
Content and structure area
Scope and content
Vehicle driving through the floodwaters in front of businesses, and an empty row boat on the water's edge.
Unidentified men in two row boats in front of Dewdney Trading post.
Photo taken from the CPR crossing looking east towards the Dewdney Trading post on the left.
Appraisal, destruction and scheduling
System of arrangement
Conditions of access and use area
Conditions governing access
Conditions governing reproduction
Language of material
Script of material
Language and script notes
Physical characteristics and technical requirements
Allied materials area
Existence and location of originals
Existence and location of copies
Related units of description
Title Source: Formal title
Subject access points
Place access points
Name access points
Genre access points
Description control area
Rules and/or conventions used
Level of detail
Dates of creation revision deletion
Digital object metadata